Cool Japan: Popular product ranking
– “Foreigners” are intensely impressed –
-Introducing the top 6 “Japanese things”-
We bring you an excerpt from Gendai Shinsho.
“Japanese things” ranking (Takashi Kogami)
This was aired on NHK BS’s popular program “Cool Japan.”
Popular scriptwriters and directors listened and discussed with people from around the world.
Excerpts from “Japan as Seen by Foreigners”.
At “cool japan,” I was given something that I thought was cool.
The top six rankings are as follows.
First place: “Toilet seat with a washer”
When you actually experience it, you will be surprised at how comfortable it is.
The hot water and warm toilet seat were also reasons for the higher score.
People from cold countries such as Russia and Eastern Europe.
He was shocked by the fact that the toilet seat was warm.
Second place is “Ohanami”
This is Cool Japan, which can be classified as a traditional culture.
Many foreigners support the idea of eating delicious food under the cherry blossoms in full bloom.
Third place is “100 yen shop”
Popular with foreigners who come to Japan, where living costs are high.
Japan’s 100 yen shops have a wide variety of products and quality. This is definitely the best in the world.
Japanese 100 yen shops are steadily expanding overseas.
This is due to the large number of products and guaranteed high quality.
Fourth place is “Fireworks”
Japan has the highest level of fireworks in the world, both in terms of skyrockets and hand-held fireworks.
The size, complexity, colorfulness, and flashiness of the fireworks are the best in the world.
Japan’s fireworks display at events around the world receive high acclaim.
Everyone agrees that it is Cool Japan.
Fifth place is “food sample”
A shop selling food samples in Kappabashi Dougu Street.
It’s listed in tourist guidebooks for foreigners.
Now foreigners buy samples with sparkling eyes.
overseas restaurants
Rather than food samples, they simply display menus and photos at stores.
To begin with, food samples are rare.
ixth place is “rice ball”
Surprisingly, many foreigners appreciate onigiri in Japan.
The main reason is that it is now easily available at convenience stores.
And the ingredients are “tuna mayonnaise,” “bacon and cheddar cheese,” and “pork cutlet.”
It has become a familiar ingredient even to foreigners. This is the second reason.
Foreigners don’t like seaweed:
Many foreigners express resistance to seaweed.
On this point, many convenience store rice balls in Japan are of the type where you wrap the nori seaweed yourself.
It’s convenient because you can choose either one.
Background of “Cool Japan”:
Cool Japan is based on three pillars.
Manga and anime are “pop culture”
Origami and Japanese food are “traditional culture”
High-tech Japan, as well as advanced technology