Japan gourmet: Sales of 130,000 bento boxes a day: Introducing Tamagoya
-Earn billions of yen in annual sales with just one item-
Chinese portal site
Baidu
On November 26th, an article was published stating “The secret of a Japanese company that sells 130,000 bento boxes a day.”
Baidu article:
Just sell one type of bento
130,000 pieces a day, earn 500 million yuan a year,
There is a Japanese company.
Introducing Tamagoya, a bento manufacturing and delivery company.
Tamagoya commercial model:
Three of its characteristic commercial models are listed and explained.
The first is:
Tamagoya makes only one type of bento every day.
He mentioned that it is sold on a daily basis from Monday to Friday.
Next is:
It mentions efforts and ingenuity to reduce delivery costs.
Deliver lunch in-house,
Omit third party margin,
Only group orders of 10 or more are accepted.
We succeeded in reducing the disposal rate to 0.1%.
The third is:
Collect lunch boxes and reduce container costs
Chinese Media-Searchina
http://news.searchina.net/id/1703895?page=1
Tamagoya’s daily office lunch
Do you have a nutritionally balanced meal at Tamagoya?
A lot of side dishes!
There is one type of daily office lunch that changes the menu every day.
It is a bento that emphasizes the nutritional balance of seasonal ingredients and meat, fish, and vegetables, and is particular about the cooking method.