Asahi: Super dry mug cans, sales are strong: Product supply cannot catch up
-“Asahi Super Dry Raw Beer Mug Can” is now shipping-
April 8, 2021
Asahi beer:
It was released in advance at a convenience store that handles alcoholic beverages from April 6th.
Due to oversold, the shipment of “Asahi Super Dry Raw Beer Mug Can” was suspended.
Since its launch on April 6, sales volume has greatly exceeded expectations.
It is in short supply at each convenience store.
We had no choice but to suspend shipments because the supply of products could not keep up with the demand that exceeded our expectations.
At the moment:
There is no prospect of resuming shipment.
We are preparing for the launch of all formats on April 20th.
To customers:
We deeply apologize for any inconvenience caused to our customers.
https://www.asahibeer.co.jp/news/2021/0408.html
Asahi Super Dry – Home
Karakuchi is the Japanese word
that captures the intricacy of Asahi Super Dry’s unique, refreshing taste.
Although there is no direct translation,
it describes how our authentic Japanese beer is dry and crisp with a quick, clean finish.
It was curiosity
that led us to our crisp, dry Karakuchi taste.
Where will your curiosity lead you