Facebook finally monetizes Marketplace with ads from users and brands

Facebook finally monetizes Marketplace with ads from users and brands

Facebook will start earning money off its classifieds section.

Facebook today begins testing Marketplace ads in the U.S. that let average users pay to “Boost” their listing to more people through the News Feed.

While they’re easy for novices, requiring buyers to only set a budget and how long the ads will run, there are no additional targeting options beyond being shown to age 18+ users in nearby ZIP codes.

Meanwhile, yesterday Facebook announced that it’s launching product ads from businesses that appear within Marketplace.

TechCrunch

https://techcrunch.com/2018/06/06/facebook-marketplace-ads/