🎗Rakuten and BIC CAMERA Establish Company to Offer New “Rakuten BIC” Service.
Tokyo, December 19, 2017 – Rakuten, Inc. and BIC CAMERA INC. today announced that the two companies will establish a new company to provide a more convenient shopping experience focusing on consumer electronics. The agreement regarding the establishment of the new company was concluded today, with the service to begin operations in April 2018. Rakuten, Inc.
https://global.rakuten.com/corp/news/press/2017/1219_01.html