Geely is selling and delivering new cars online
China’s Geely Auto –
perhaps best known in the west as parent of Volvo Cars, Lotus and the London EV Company –
has launched a proprietary, contactless online ordering platform that enables customers to buy and take delivery.
It is also offering home test drives, booked by a potential buyer who is visited by their closest local dealer in a demo car.
Geely says that in the first week of online operation following its February 10 soft launch,
its online sales orders “increased more than fivefold compared to the same period last year”, while sales leads from the Geely website apparently increased more than 75-times.
The company will also handle licensing and insurance in the purchasing process, “creating a one-stop online purchase experience”, and users will be able to choose from different financing providers through the same platform.
CarAdvice
https://www.caradvice.com.au/829252/geely-is-selling-and-delivering-new-cars-online/